{'It’s like they’ve erupted out of someone’s subconscious': the way horror has taken over contemporary film venues.
The biggest surprise the movie business has witnessed in 2025? The resurgence of horror as a main player at the UK box office.
As a style, it has remarkably surpassed past times with a 22% rise compared to last year for the British and Irish cinemas: £83.7 million in 2025, versus £68 million the previous year.
“Previously, zero horror films made £10 million in the UK or Ireland. Currently, five have surpassed that mark,” notes a cinema revenue expert.
The major successes of the year – a recent horror title (£11.4 million), another hit film (£16.2 million), the latest Conjuring installment (£14.98m) and 28 Years Later (£15.54 million) – have all remained in the multiplexes and in the public consciousness.
Although much of the expert analysis centers on the singular brilliance of renowned filmmakers, their successes point to something shifting between viewers and the category.
“Many have expressed, ‘You should watch this even if horror isn’t your thing,’” explains a head of acquisition.
“These productions twist traditional elements to craft unique experiences, resonating deeply with modern audiences.”
But outside of artistic merit, the consistent popularity of horror movies this year implies they are giving audiences something that’s greatly desired: emotional release.
“Currently, cinema mirrors the widespread anger, fear, and societal splits,” says a genre expert.
“Scary movies excel at tapping into viewers' fears, amplifying them, allowing you to set aside daily worries and concentrate on the on-screen terror,” says a respected writer of classic monster stories.
Against a global headlines featuring geopolitical strife, enforcement actions, extremist rises, and ecological disasters, supernatural beings and undead creatures connect in new ways with viewers.
“I read somewhere that the success of vampire movies is linked to economically depressed times,” says an actress from a successful fright film.
“This symbolizes the way modern economies can exhaust human spirit.”
From film's inception, societal turmoil has shaped horror.
Experts point to the boom of European artistic movements after the WWI and the chaotic atmosphere of the post-war Germany, with features such as classic silent horror and Nosferatu: A Symphony of Horror.
Later occurred the Great Depression era and Universal Studios’ Frankenstein and The Wolfman.
“Take Dracula: it depicts an Eastern European figure invading Britain, spreading a metaphorical infection that endangers local protagonists,” explains a academic.
“Therefore, it embodies concerns related to foreign influx.”
The specter of border issues inspired the recently released supernatural tale The Severed Sun.
Its writer-director elaborates: “I aimed to delve into populist rhetoric. Specifically, calls to restore a mythical past that favored a privileged few.”
“Also, the concept of familiar individuals revealing surprising prejudices in casual settings.”
Perhaps, the present time of praised, culturally aware scary films started with a clever critique launched a year after a divisive leadership period.
It introduced a fresh generation of horror auteurs, including several notable names.
“That period was incredibly stimulating,” says a filmmaker whose film about a deadly unborn child was one of the period's key works.
“In my view, it marked the start of a phase where filmmakers embraced wildly creative horror with artistic ambitions.”
The director, currently developing another scary story, continues: “During the past decade, viewers have become more receptive to such innovative approaches.”
Concurrently, there has been a reconsideration of the overlooked scary films.
Earlier this year, a nicke l venue opened in London, showing underground films such as The Greasy Strangler, The Fall of the House of Usher and the modern reinterpretation of Dr Caligari.
The fresh acclaim of this “rough and rowdy” genre is, according to the cinema founder, a straightforward answer to the algorithmic content pumped out at the theaters.
“It counters the polished content from big producers. The industry has become blander and more foreseeable. Numerous blockbusters share the same traits,” he says.
“In contrast [these alternative films] are a bit broken. It’s like they’ve erupted out of someone’s subconscious and been planted out there without corporate interference.”
Fright flicks continue to challenge the norm.
“They have this strange ability to seem old fashioned and up to the minute, both at the same time,” notes an specialist.
In addition to the return of the deranged genius archetype – with two adaptations of a classic novel on the horizon – he anticipates we will see fright features in 2026 and 2027 reacting to our present fears: about tech supremacy in the coming decades and “vampires living in the Trump tower”.
At the same time, “Jesus horror” a forthcoming title – which narrates the tale of biblical parent hardships after the messiah's arrival, and features well-known actors as the holy parents – is set for release in the coming months, and will definitely send a ripple through the religious conservatives in the America.</